Ilham Fatima Marketing Professional
2273993782938
ilham@email.com
378 392 3920
www.ilham.com
Creative, innovative and insightful brand manager, with a demonstrated proven seven plus years of successful results in planning and executing brand strategy in customer-focused market. Playing a challenging role in a fast-paced working environment, where contributed strategic initiatives can create branding activities, utilizing thoughtful leadership and communication skills.
Professional History
Creative Chaos
Marketing Professional (Jun 2015 to Present) 9 Years & 6 Months
• Manage corporate marketing and communications functions, overseeing a $1.3M budget and 8-member team. • Direct brand management, PR, media relations, corporate positioning, product launches, advertising, sales collateral and tradeshow marketing. • Developed marketing programs for business-to-business clients.
Creative Chaos
Brand Professional (Feb 2013 to May 2015) 2 Years & 3 Months
• Branded and executed market [Product] branding plans at all marketing levels in competition with other market players. • Led advertising and PR campaigns, as well as sale events – Worked with advertising and PR agencies. • Conducted market surveys to define target audience, constructed forecasts and budgets.
The Next Big thing
Assistant Manager Marketing (Apr 2011 to Jan 2013) 1 Year & 9 Months
• Conducted market surveys to define target audience, constructed forecasts and budgets. • Created web portal to transform previously archaic intranet into a dynamic portal improving communication flow • Performed ongoing customer/market research and demographic profiling to identify and capitalize on unmet market needs ahead of the curve.
The Next Big Thing
Marketing Executive (Jan 2009 to Mar 2011) 2 Years & 2 Months
• Developed marketing programs for business-to-business clients. • Used an integrated approach to create balanced programs for clients to build their respective brands.
Qualification
Universiy of Manchester
Masters in Business Administration(2008 - 2009)
Majors in Marketing Management
University of Manchester
Bachelors in Business Administration(2005 - 2008)
Loreal College
High School(2001 - 2003)
Proficiencies and Competencies
Competencies
Creative: out of the box thinking approach
Proficiencies
Brand Management | Brand Architecture | Customer Insight
Certifications
Certified Marketing Professional
Technical Skills
- Brand Management
- Brand Architecture
- Customer Insight
- Consumer Behavior
- Market Research
- Market Segmentation
- Global Marketing
- Marketing Strategy
- Product Marketing
- Advertising
- Networking
- Team Leadership
Personal Skills
Devoted
Goal Oriented
Innovative
Adaptable
Adaptable
LANGUAGES
Arabic
Native or Bilingual Proficiency
English (UK)
Professional Working Proficiency
Arabic
Elementary Proficiency
PERSONAL
Nationality
Qatar
Date of Birth
1986/06/14
Marital Status
Single
Driving License
Yes
Skype
ilham@skype.com
Strengths
- Hardworker
- Attention to details
- basic computer competencies